Personal branding as the name suggest is, well…..very personal.
No two clients have ever asked me to create the same style of image. During the consultation my number one priority is to get to know you a little, understand your super power and discuss your style and what you want to say with your personal branding and headshots. Most clients are looking for a gamut of emotive response from their headshots and personal branding including professional and warm, personable and strong, inviting and confident.
The truth is your headshot or personal branding portfolio can evoke all of these sentiments and yet maintain entirely different styling and design. Whether it be via lighting, choice of background, wardrobe, body language and expression these are all important variables that shape and tell the story of your personal brand and give you the opportunity to communicate your unique X factor.
Ultimately, your headshot and personal branding is your calling card. It should reveal a little bit about who you are and what you have to offer. Remember we are highly visual creatures, we respond and connect instinctively and emotionally to visual imagery long before we use words and intellectual reasoning.
All of this is at your finger tips! Don’t underestimate the power and language of your headshots and personal branding. Keep them up to date and watch your personal and professional value soar.